Dealer principals and used car managers at small and mid-size dealerships whose used car performance is not where it should be and who want to know specifically why.

I come on-site and look at the operation: current inventory, sourcing channels, acquisition decisions, pricing, turn rate, and what the local market actually supports. I identify the gaps between what the lot has and what the market needs. Then I build a specific action plan with the dealer principal and work through it with the team.

This is not a report. It is not a set of recommendations delivered and left for someone else to execute. The work is done on the lot, with the people making decisions.

Initial on-site assessment covering inventory, sourcing, market analysis, and team review. Project scope defined from that assessment. Engagements are project-based or hybrid retainer depending on the dealership's situation.

This engagement works for dealerships that are willing to make changes based on what the analysis shows. It does not work for franchise operations that are not open to expanding beyond the OEM line, or for dealerships looking for marketing help rather than operational change.

Dealer principals whose used car manager has the role but not yet the acquisition judgment to consistently perform in it. Used car managers who want to develop the buying skills that come from experience faster.

Direct, on-the-floor development focused on acquisition judgment, market reading, and process discipline. This is working alongside the manager on the actual decisions they are making (appraising cars, running auction analysis, sourcing the right inventory for the market) and building the skills through doing the work.

Delivered as part of an operations engagement or as a standalone service. Scope defined based on the manager's current level and what the dealership needs them to be able to do independently.

Dealer principals who are being approached by AI and technology vendors in the automotive space and want an independent evaluation before committing budget.

There are more than 40 companies currently claiming AI capability in the automotive industry. Most of them have a demo. Fewer of them can specifically explain what their product does, how it produces the result they are promising, or what happens when the market conditions their model was trained on change.

Dealers are being asked to make significant technology decisions without the technical background to evaluate the claims. Most do not have the time or the right questions to ask.

I run a structured evaluation of the vendor against what they are claiming to deliver. That covers their stated methodology, the data their product is trained on, how it performs under the market conditions your dealership actually operates in, and what the contract obligates you to beyond the initial term. I attend the demo directly and apply an evaluation framework built from 20 years of automotive operations and direct vendor experience. You receive a written assessment with a single recommendation: keep it, renegotiate it, or replace it.

Project-based. Scoped per vendor evaluation. Can be conducted before a contract decision or as an audit of an existing vendor relationship. Single vendor assessments and full stack reviews are both available.

Technology companies and AI developers building products for the automotive market who need domain validation from someone who has operated inside the industry at scale. If your product depends on understanding how dealerships actually work, how buying decisions get made, how inventory moves, or how technology gets adopted on the floor, this engagement fills the gap between what your team knows and what the industry will actually accept.

Structured access to 20 years of floor-level automotive operations experience. I evaluate your product concept or existing build against how the industry actually operates, identify where assumptions built without field experience typically fail, and provide a direct assessment of what needs to change before the product reaches the market. Engagements are scoped to your stage of development, not open-ended retainers.

Three engagement formats depending on what you need.

Product Validation: A structured session evaluating your product concept against how automotive dealerships actually operate. Appropriate for early-stage development or before a first dealer conversation.

Technical Advisory: Domain expertise embedded into your development or pre-launch process for a defined period. Scoped to specific questions and product assumptions that need to be tested against operational reality.

Ongoing Advisory: Retained access for product teams who need a consistent voice from the field throughout development, launch, and iteration.

25,000 vehicles appraised and purchased is a reference point a focus group cannot replicate. Most technology companies building for automotive have access to market research, user interviews, and pilot data. Very few have access to someone who has made the exact types of operational decisions their product is designed to support, at that volume, across different markets and conditions.